Fikret Bayrak was born on 21.10.1964 in the Kirazlı village of Uzundere district of Erzurum, one of the 6 children of a father who learned to read and write in the military, and an illiterate mother.
He completed his primary school in his village, secondary school in Arhavi district of Artvin province, next to his sister, and high school in Erzincan. In 1982, he won the position of Kazım Karabekir Education Faculty Physical Chemistry teaching. When he was in the 3rd year, he took the university exam again and won the Department of Business Administration at Atatürk University, Faculty of Economics and Administrative Sciences. He graduated in 1988 and started his career in Erzurum Regional Directorate of Foundations in the General Directorate of Foundations, where he studied with a scholarship in the same year.
In 1991, he established the Erzurum branch of Türk Büro-Sen, which is affiliated to the Turkish Kamu-Sen. It was chosen as the most successful union branch of the year. In 1996, he was appointed to the Istanbul Foundations Regional Directorate. He resigned from the civil service in 2000. In the same year, he started his career in the private sector at Set Betoya. Due to the withdrawal of Set Group from the sector in 2002, the part of his business life outside his workplace came to an end.
Established in 1998 for home patient and elderly care, the company entered the sector by opening Asude Nursing Home and Elderly Care Center in Beylerbeyi in 2002. In 2008, Çemberlitaş also entered the food sector by operating Vuslat Ocakbaşı Restaurant.
In 2012, Asude 2 Nursing Home and Elderly Care Center became operational in the town of Şişli and started the nursing home sector, due to the return of my twin children, who graduated from the food sector and completed their graduate studies at Harvard University in 2012. In 2018, Çamlıca Branch of Asude Life and Health Center started to operate. In the same period, an elderly holiday village was projected on an area of 12 decares in the forest in Silivri Cantakoy, and it is 70% finished.
As of 2018, an infrastructure has been prepared at international standards regarding institutionalization. As of 2025, efforts are continuing at full speed to become the most important player in the sector in our country.
